MicroEnsure profile

WHAT IS MICROENSURE?

MicroEnsure is an insurance broker dedicated to serving extremely poor households with an affordable and suitable range of insurance products. We seek to work in partnership with organizations that are currently serving the poor such as microfinance organizations, rural banks and SACCO's, as well as humanitarian organizations that are serving the poor with non-financial services. In addition to providing services to the poor through existing networks, we also seek to develop direct sales distribution methodologies that utilize technology to minimize transaction costs.

As well as being involved in the distribution of insurance products to the poor, we also engage in the design of the products that are sold and the back-office administration of those products. We have discovered that we are in the position to design suitable products that the poor can understand, and that it is in our interest as a broker to play a role in designing products that are very scalable. We have also found that, with an average premium of $1 to $2 per month, minimizing the cost per transaction is critical.  As a result we have developed significant back-office administrative capability which, coupled with our scale, allows a wider range of sustainable products to be offered.

MicroEnsure has its roots within Opportunity International, a large microfinance network. We began working in 2002 on the development of a range of life, agricultural, and health insurance products.  Now as MicroEnsure, we currently serve some 3,500,000 people and have subsidiary offices in five developing countries.

In addition to running a global insurance brokerage business, we also provide consultation in product design and implementation both for microfinance organizations in countries where we do not have an operation and also for large donor groups.  For example, we serve in a project management capacity for the World Bank's African crop insurance derivative programme.

HOW IS MICROENSURE STRUCTURED?

MicroEnsure operates as a wholly-owned subsidiary of Opportunity International.

In 1992, Opportunity International began to focus on serving poor entrepreneurs at even lower levels of poverty. The Women's Opportunity Network was formed and started an innovative group-lending methodology called the Trust Group. Trust Groups bring together 15 to 40 poor entrepreneurs who guarantee each other's loans. Members meet weekly with loan officers to repay their loans and receive business and personal development training.

In 1998, the Opportunity International Network was formed. Funds from individuals, governments, corporations and foundations funnel into the Opportunity International Network, which operates 43 programs in 27 developing countries in Africa, Asia, Eastern Europe and Latin America. These programs are led, managed and staffed largely by indigenous professionals who understand the culture of the people they serve and the challenges and opportunities of the local marketplace.

In 2000, Opportunity International began establishing full-service microfinance banks for the poor, allowing clients to earn interest on savings in a safe, secure location, in addition to gaining access to its credit facilities. To date, Opportunity International has built 17 such institutions in 16 countries.

Today, Opportunity International serves more than one million loan clients. For more information, visit http://www.opportunity.net/.

MicroEnsure operates as a holding company structure with its head office located in Oak Brook, Illinois and fully owned subsidiaries in the countries of operation. The Global Operations Office in Cheltenham, UK, provides all technical and strategic leadership to the subsidiaries which operate as local relationship managers and data processing centres. MicroEnsure subsidiaries are incorporated as local businesses and regulated as insurance agents or brokers working with locally regulated insurance companies.

Richard Leftley, President of MicroEnsure, joined Opportunity's technical support team in January 2002. He previously worked as a reinsurance broker for Benfield Greig Ltd, the world's largest independent reinsurance broking group. He leads a team of specialists who provide technical training and start-up assistance for our micro-insurance efforts. MicroEnsure subsidiaries are currently located in Uganda, Ghana, Tanzania, India, and the Philippines. We seek to open a minimum of three new countries per year with initial focus on Africa and Asia.

WHAT PRODUCTS CAN BE PROVIDED?

MicroEnsure works with its local insurance company partners to develop a full range of products to meet the needs of its clients. To date we have developed products for over 25 microfinance organizations in ten countries. Those products currently serve in excess of 3.5 million active clients and broadly fit the following categories.

CREDIT LIFE

The most basic of products protects the lending institution against the inability of the borrower to repay the loan as a result of death or disability.

TERM LIFE/FUNERAL

Provides a fixed payout upon the death of the client, spouse, or children during a fixed period. The payout is normally designed to pay for the cost of a funeral and provide a sum to the bereaved family to provide for immediate needs. This product can also be extended to include coverage for disability on a permanent or temporary basis as well as critical illness coverage

PROPERTY

Cover for losses arising from a range of perils including fire, natural disasters, flood, wind and even theft. This product is especially useful for microfinance lenders providing secured loans to individual borrowers.

WEATHER INDEX CROP

Lending to smallholder farmers is often considered too risky due to the possibility of a climatic event such as a drought making it impossible to repay a loan. Crop insurance products can be designed that use an index such as rainfall to determine if and when a payout is due. This product protects the farmer and the lender and so enables rural credit programmes to expand with reduced risk.

PACKAGE POLICY

This combines a number of products to meet a specific need; an example from Uganda uses credit life, funeral insurance, and property insurance combined in a single microfinance "care" policy. The benefit is easier administration and a lower cost for clients.

HEALTH

By working with health management organizations, MicroEnsure can provide full in and out patient coverage including access to anti-retroviral drugs for individuals as well as families.

DIRECT TO PUBLIC

Mobile PhonesA number of products are being designed to be sold directly to the public using various points of sale. These products normally require technology such as cell phones to reduce the transaction costs to a sustainable level.

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